Partner Collaboration

EU SERIALIZATION COMPLIANCE

Get Ahead of EU Serialization Alerts Without the Bottlenecks

Stay compliant and in control with Structured EU Alert Management.
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Why It Matters

Why It Matters

When a product is flagged at the pharmacy as unsellable due to serialization errors like a missing serial number or a mismatched lot, the clock starts ticking. Many EU countries now require resolution within 1–3 business days.

Manual tracking can’t keep up.

Sentry’s EU Alert Management module replaces that patchwork with a structured, trackable, and scalable alert handling process.

Key Benefits

  • Save time and headcount previously spent on manual follow-up
  • 100% coverage of alerts received from the EU Hub
  • Comply with country-specific SLA deadlines
  • Gain real-time visibility into alert status, ownership, & resolution timelines
  • Improve audit readiness with structured closure and documentation

 

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Key Benefits
Key Benefits

Built for Pharmaceutical Compliance

Save Time & Resources

Save time and headcount previously spent on manual follow-up

Complete Coverage

100% coverage of alerts received from the EU Hub

Meet SLA Deadlines

Comply with country-specific SLA deadlines

Real-Time Visibility

Gain real-time visibility into alert status, ownership, and resolution timelines

Audit Readiness

Improve audit readiness with structured closure and documentation

How It Works
The Solution

How It Works

Smarter Alerts from the Start

  • Invalid or duplicate alerts are filtered before reaching the team
  • Related alerts can be grouped by GTIN, batch, or error code

Assignment & Tracking Built In

  • Auto-assignment based on user role, market, or product type
  • Alerts become structured tickets with due dates and resolution fields
  • Role-based access allows CMOs and internal users to collaborate securely

Visibility and Control

  • Dashboards show open, overdue, and resolved alerts by market or product
  • Built-in comment threads and escalation workflows
  • Root cause dropdowns (coming soon) for consistent closure tracking
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Stop losing time to manual alert tracking and missed SLA deadlines.

See how the EU Alert Management module automates your compliance workflow.

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Additional Resources

Compliance leaders invest in control. Not assumptions.

EU Alert Management in 2026 breaks down where compliance exposure appears inside the EU Hub alert process, and how national SLA differences create risk.

Built for MAHs, compliance officers, and serialization leads managing real alert volume.

What's inside:

  • Country-by-country SLA pressure map across the EU
  • Markets with automatic escalation and hard deadlines
  • Where the 2 working day benchmark becomes an enforcement risk
  • An executive readiness checklist

No theory. No filler. Clear compliance realities and a framework to assess exposure.